The iPhone 11 is the latest iteration of Apple’s flagship smartphone, and it has been met with a lot of excitement. However, one thing that has surprised many is the price tag. At $699, the iPhone 11 is significantly cheaper than previous models, and this has left many wondering why.

The first reason for the lower price tag is a significant decline in sales of new iPhones. People are holding onto their phones for longer periods of time, and are less likely to upgrade to the newest model as soon as it is released. This has caused Apple to lower the price of the iPhone 11 in order to entice people to upgrade.

Another factor that has contributed to the lower price tag is Apple’s focus on making the iPhone 11 more affordable for a wider range of consumers. Apple has included features like a faster processor, improved camera, and longer battery life, all while keeping the price tag relatively low. This has allowed Apple to reach a larger customer base and increase their overall sales.

Finally, Apple has also been able to reduce the cost of the iPhone 11 by using more efficient manufacturing processes. By streamlining their production process, Apple has been able to reduce the cost of the components used to make the iPhone 11, which has allowed them to pass on the savings to consumers.

All in all, the lower price tag of the iPhone 11 is due to a combination of factors, including a decline in sales, Apple’s focus on making the phone more affordable, and more efficient manufacturing processes. The result is a phone that is packed with features, yet still affordable for a wide range of consumers.

Influencer Magazine UK