Dr. Victoria “Vee-Vee” Garcia

IMA 2026 Founder of the Year

ABOUT

Victoria (Vee-Vee) Garcia is a doctorate-level business strategist and brand architect known for reshaping established personal brands into high-demand market authorities. Holding a Doctorate in Business Administration with a focus on Strategic Leadership from Liberty University, she specializes in identity architecture, psychological positioning, and doctrine-driven brand elevation. Garcia works exclusively with founders, public figures, and advanced personal brands seeking to move beyond visibility and into category ownership. Her approach centers on constructing brands that command attachment, pricing power, and sustained demand by grounding them in identity and narrative rather than trends or algorithms. Based in the United States, she shares advanced insights on brand strategy, market psychology, and strategic leadership, with private consulting available by application.

 

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