Influencer Editorial Team
LISA, the global K-pop superstar and member of BLACKPINK, has once again proved her unparalleled influence by winning the Influencer of the Year Award at the Influencer Magazine Awards 2025 (IMA) marking her second consecutive year as the winner of this prestigious title.
The award was decided through a month-long public voting campaign that ran from 1st to 30th September 2025, drawing an extraordinary response from fans across the world. Competing against two of the biggest names in global pop culture—Taylor Swift and Kylie Jenner, LISA emerged victorious with a commanding 48% of the votes, while Kylie Jenner secured 45% and Taylor Swift gathered 7%. The close race between LISA and Kylie Jenner demonstrated just how passionate and engaged their global fan communities are, making this year’s competition one of the most exciting and talked-about in IMA history.
Beyond the award, LISA’s influence has continued to transcend music and reach into fashion, luxury, and lifestyle. Over the past year, she has cemented her place as a global style icon, collaborating with some of the most prestigious brands in the world. As a global ambassador for Louis Vuitton, she has been at the forefront of major campaigns, redefining the intersection of K-pop and high fashion. Her partnerships with Bulgari, Celine, and MAC Cosmetics have further showcased her ability to shape trends and bridge cultures, while her massive presence on social media amplifies every move to millions of followers.
Her global reach is unmatched: from breaking records on streaming platforms to headlining world tours and commanding the spotlight at fashion weeks, LISA has become not only an artist but a cultural phenomenon. She continues to inspire a generation of fans with her authenticity, artistry, and groundbreaking achievements, proving that her impact extends far beyond the stage.
Winning Influencer of the Year for the second year in a row is a testament to her enduring power and the loyalty of her fanbase, who rally behind her with unmatched dedication.
At the same time, the overwhelming support for Kylie Jenner, who secured an impressive 45% of the vote, highlights her own extraordinary influence and the strength of her global following. Kylie’s impact in the worlds of beauty, fashion, and entrepreneurship continues to resonate deeply with millions, and the close margin reflects just how powerful her reach truly is.
LISA’s victory at IMA 2025 celebrates her continued reign as a trailblazer redefining global influence, while also showcasing the vibrant and passionate communities that make stars like Kylie Jenner and Taylor Swift forces of inspiration in their own right.
