LISA has done it again. The BLACKPINK star and solo powerhouse has been named Influencer of the Year at the 2026 Influencer Magazine Awards, securing a commanding 54% of the public vote in a stacked category that included Zendaya, Selena Gomez, MrBeast, and Khaby Lame.
The competition was fierce on paper. Zendaya brings Hollywood prestige and a notoriously private but fiercely loyal fanbase. Selena Gomez remains one of the most-followed women on the planet with a beauty empire to match. MrBeast practically invented the modern attention economy on YouTube, and Khaby Lame is the undisputed king of TikTok. Yet when the votes were counted, LISA stood alone at the top.
This marks LISA’s third consecutive IMA Influencer of the Year win, following victories in 2024 and 2025 . The 2025 win came with 48% of the vote in a tight race against Kylie Jenner and Taylor Swift . This year’s 54% margin is even wider, a clear signal that her influence hasn’t peaked; it’s still expanding.
What makes LISA’s win particularly striking is the breadth of what “influencer” means in 2026. She’s not just a K-pop idol anymore. The past year alone saw her release the solo album Alter Ego, appear in The White Lotus season three, serve as a global ambassador for Louis Vuitton and Nike, and command festival stages from Coachella to the FIFA World Cup opening ceremony . She moves between music, fashion, television, and live performance with the kind of ease that makes her influence feel less like a category and more like a default state.
The fanbase showed up, as they always do. LILIES have built a reputation for organized, relentless voting power, and this result is the latest proof. But the 54% also suggests something broader: LISA’s appeal crosses the usual boundaries. She pulls votes from K-pop loyalists, fashion obsessives, casual White Lotus viewers, and people who just respect the grind.
Zendaya, Selena, MrBeast, and Khaby Lame are all titans in their own lanes. Losing to LISA by this margin isn’t a knock on them, it’s a reflection of just how singular her position has become. She’s not the biggest YouTuber or the most-followed TikToker or the most decorated actress in the race. She’s the one whose influence spans all of it.
Three years, three wins. At this point, the question isn’t whether LISA belongs in the Influencer of the Year conversation. It’s whether anyone else can take the crown from her.
