How Airtasker is Empowering Creators and Professionals to Thrive in the Modern Hustle

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In today’s fast moving world, ambition rarely fits neatly into one box. For many, the idea of a single career path is being replaced by a portfolio life, balancing creativity, work and personal growth all at once. Platforms like Airtasker are quietly revolutionising how people make that possible, by connecting motivated individuals with skilled professionals, creating opportunities that are both flexible and rewarding.

A recent BBC report highlights how flexible platforms are reshaping the labour market, particularly for freelancers and creators who want control over their careers and time. On Airtasker, this shift is clear. Tasks in creative categories have grown 37% year on year. Posts featuring creative keywords are up 21% year on year. The share of total spend on creative work has grown 433% year on year.

This surge reflects a growing appetite for flexible, project based ways of working in the creative industries. From photography and design to content creation and digital marketing, Airtasker is becoming a bridge between those needing creative services and those providing them, helping more people take control of how and when they work.

Meet Yemi, Brian and Anna, three people from very different walks of life, all using Airtasker to make their ambitions a reality.

Yemi: Balancing Nursing, Study, and a Creative Career

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At just 26, Manchester based Yemi is a force of nature. A specialist nurse in early pregnancy, she’s also studying for her Master’s in Global Public Health, all while pursuing her dream of becoming a social media model and content creator.

When Yemi realised she needed professional photos to elevate her online presence, she didn’t have the time to scroll endlessly through photographers’ portfolios. Instead, she posted a simple task on Airtasker and soon connected with Brian, a local photographer.

“Having professional quality photos has made my social media look much more polished,” she says. “It’s helped me elevate my content and made my life more manageable, I’m not scrambling to do everything myself.”

The ease of finding the right professional on Airtasker allowed Yemi to focus on her three passions, nursing, study and modelling, without burning out. For her, the platform isn’t just a convenience, it’s an enabler.

Her advice? “If a task saves time or lifts a weight off your shoulders, it’s worth using Airtasker.”

Brian: Building a Photography Career, One Task at a Time

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Fresh out of university, 22 year old Brian from Salford faced a challenge familiar to many creatives, building a client base and reputation from scratch. Hearing about Airtasker from a friend, he decided to give it a go.

One of his first tasks came from Yemi’s photoshoot, a gig that not only gave him income but boosted his portfolio immediately after graduation.

“It turned into a fun and memorable experience beyond just the job itself,” he recalls. “We even grabbed food after the shoot!”

For Brian, Airtasker offered both opportunity and reassurance, and the ability to see budgets upfront and connect with genuine clients. Each task has become a stepping stone, earning income, building confidence and expanding his creative network.

“Ask questions, be clear about deliverables, and treat every job as a chance to expand your portfolio,” he advises.

Now, Brian is turning those early jobs into lasting client relationships and a growing photography business.

Anna: Finding Flexibility and Fulfilment Through Freelance Work

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In Wiltshire, Anna, a 35 year old digital marketer and mum of two, uses Airtasker to balance work and family. After years in corporate marketing, she wanted more freedom and found it through the platform.

From branding projects for artists to social media audits for influencers, Anna has used Airtasker to curate a flexible, creative career that fits around her life.

“I wanted to pick up short term projects around my monthly clients, and the platform gave me the freedom to do that,” she explains.

With a 64% rebooking rate and thousands of pounds earned since joining in January, Anna has turned Airtasker into a steady source of income all while staying close to her young family.

“Do it. Refine your pitches, reply promptly, but most of all, give it a go,” she says. “I had my first task assigned within 24 hours of completing my profile and haven’t looked back since.”

The Creative Economy in Motion

The data also shows that creative services are commanding meaningful fees. Photography and videography average £180 per task, graphic and digital design average £268, copywriting and editing average £337 with task values up more than 28% year on year, and social media support averages £233.

For many, this combination of flexibility, fair value and accessible opportunities is why platforms like Airtasker are becoming part of the toolkit for both side hustles and full time careers.

How Airtasker Makes It All Possible

What connects Yemi, Brian and Anna is how simple and empowering the Airtasker experience is. Whether you’re posting a task or offering a service, everything happens in just a few steps.

Post a Task: Describe what you need, from photoshoots to logo design and set your budget.
Connect Instantly: Receive offers from skilled Taskers nearby who are ready to help.
Get It Done: Choose your Tasker, chat, collaborate and pay securely all in one place.

No endless searches, no awkward negotiations, just a community of people helping each other get things done.

For more information, please visit https://www.airtasker.com/ 

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