Railway crossings still represent a real danger, as incidents that happened lately in Gillingham, Sittingbourne, Faversham, Gravesend, and East Farleigh substantially prove. A surge in people putting their lives in danger by risking it all has moved Network Rail to launch a safety campaign to help prevent accidents.

Ever seen anyone do something really risky? Imagine people sprinting across railway tracks just seconds before a train zooms by. Dangerous work, but some take risks like this every day. This summer, Network Rail is spreading an important message about staying safe in and around level crossings.

There have been some gut-wrenching videos recently released. They’re nicer than the other clips because they show the scary moments of near-misses with trains. It caught a young couple sprinting across the tracks at the last moment. Another shows a man with his dog, barely missing a train. There’s even footage of a truck trapped between crossing barriers and two cyclists who collide because they didn’t want to wait.

Network Rail, which manages Britain’s railways, has reported that many near misses have occurred at crossings—places like Gillingham and Gravesend having some of them. In Kent, there have been 258 engagements of unsafe behavior and 33 near misses in the last year alone. That is serious incidents—trains often travel up to 140 miles per hour, and electric rails are so powerful they can cause severe harm.

Nicola Dooris, safety manager for Network Rail in Kent, says it’s important kids and their parents realize the dangers near railways. They go into schools to educate kids how to keep themselves safe, and they also have a special safety centre in Margate where youngsters can learn about railway safety in a fun way: “So we want to make sure that young people understand the risks and how to stay safe on the railways.”.

The new safety campaign—the “Distracted? You’ve Crossed the Line” warns young adults to be careful at crossings and, in particular, when distracted by taking selfies or listening to music. Sam Pead, the crossings manager in the Southern region, said that people should never risk their lives since dangers at crossings are not obvious for many.

Unfortunately, not everyone heeds these warnings. The British Transport Police have seen too many tragic accidents because people didn’t take railway safety seriously. Sometimes kids think train tracks are a playground—not realizing just how dangerous they can be.

If you do see something unsafe at a railway crossing, do report it. You can do this by texting 61016 or calling 0800 405040, or tell someone who can help. Speak up—the more, the merrier, so that everybody stays safe.

So, how can you be safe near railways? Obey warning signs; never jump the queue at crossings. It’s definitely not worth your life to beat the train. And if you go out with friends and family, make sure they’re being safe too. You can help stop accidents from happening by keeping yourself safe around railways.

It is imperative that railway safety lies in everyone’s hands. Let all of us strive collectively to make accidents at crossings a matter of history.